Communications Consultant 5 (Web Content Manager)

Description Web Content Manager (Communications Consultant 5) **This employment opportunity will remain open until filled.
The hiring manager reserves the right to close the recruitment at any time.
To ensure consideration for this position, please submit your application as soon as possible.
The first review of applicants will begin on November 20, 2023.
** Who we are: The Department of Enterprise Services (DES) provides centralized business services to state government agencies; to other public entities such as cities, counties and tribes; and to Washington residents.
DES’ mission is to strengthen the business of government for a sustainable and just future.
We do this by creating overall operating efficiencies so our state’s government entities can focus on their core missions.
Our buying power, economies of scale and years of experience help government organizations get the best value for the products and services they need to support their missions.
Our values are: be the change, embrace the journey, serve with intention, defy convention, lead with love.
We seek new team members who share our commitment to be an equity-driven and antiracist organization.
We listen to customers and team members to understand what they need and expect.
We promote creativity, learning and improvement to meet those needs and adapt to the ever-changing business environment.
We measure our results and seek feedback to improve our performance.
Why join us: The Department of Enterprise Services offers: A great total compensation and benefits package; Paid Vacation, Leave, and Holidays; A healthy work/life balance, which may include flexible work schedules, teleworking, and an Infants in the Workplace Program; An agency-wide commitment to diversity, equity, inclusion, and respect, and leaders who encourage all employees to bring their authentic selves to work; Access to several state business resource groups including the Rainbow Alliance and Inclusion Network (RAIN); Veteran Employee Resource Group (VERG); Latino Leadership Network (LLN); Blacks United in Leadership and Diversity (BUILD); Disability Inclusion Network (DIN); Washington Immigrant Network (WIN); and Hawaiians, Asians, and Pacific Islanders Promoting an Empowerment Network (HAPPEN); Supported growth and development opportunities; and Opportunities to serve your community through meaningful work.
What you will be doing: The Communications Division is hiring a Web Content Manager to provide leadership and oversight of the agency’s websites.
In this role, you will lead the agency’s comprehensive content governance strategy.
You will be a key member of an exciting 3-year web transformation project focused on improving our customers’ digital experience with DES services.
This project includes improving the content on DES.
wa.
gov and building a “Visit Capitol Campus” website.
You will work closely with subject matter experts and play a key role in identifying opportunities to improve customers’ online experience with DES and better meet their needs.
You will be responsible for producing, managing, and testing content and maintaining the integrity of the sites’ information architecture to ensure the agency’s services and products are accessible and usable.
You also will train and consult with content contributors on plain language, usability, and accessibility principles and regularly audit for all three.
This is a full-time telework position with occasional required in-person meetings in the Olympia area.
Some of the duties include: Serving as the agency information manager responsible for developing and managing complex public information activities, including the development of policies, goals, and objectives: Plan, develop, administer, and direct an integrated content strategy across the agency’s primary public website and associated sites.
Manage communications web team; Direct agency web content strategy.
Determine appropriate methods and techniques for sharing communications-related information including website content management.
Implement agency branding on websites and digital content.
Direct website user testing and content improvement efforts.
Advising agency top management on public information activities and issues pertaining to legislative activities, initiatives, and directives.
Create and lead governance of the agency website, to include documentation and training, in accordance with marketing and branding strategy, business goals, and user needs.
Develop policies, goals, and objectives for website content as it relates to agency legislative activities, initiatives, and directives.
Collaborate with agency public affairs, government relations, and information technology divisions to identify issues of reputational risk and advises course of action.
Analyze extent of public understanding of agency programs and determine the need and type of information and educational programs required.
Directing the work of other professional information staff in support of website communications strategies: Assign content projects to writers and review/approve work.
Proactively prepare for and rapidly respond to crisis situations; assisting with continuity of operations in a crisis or emergency.
Advise leadership on public information strategies during a crisis.
Serve on Communications agency crisis communications team when activated.
Qualifications Required Qualifications: Bachelor's degree or higher in communications, marketing, user experience, public relations, journalism, or closely related field; AND Five (5) years of professional experience in marketing, branding, content development, user experience, public relations, or closely related field.
OR Any combination of education and relevant professional experience totaling nine (9) years.
The most successful incumbent will also possess and/or be proficient in the following skills and competencies: Applying best practices in strategic communications and marketing planning.
Determining needs for education and outreach that are tied to consumer behavior.
Producing written, visual, and verbal communications about complex topics that spur customers to action.
Organizing, preparing, and deploying comprehensive marketing campaigns.
Building collaborative partnerships both internally and externally to an organization.
Managing and leading numerous projects simultaneously in a fast-paced environment.
Producing materials that follow readability (e.
g.
Plain Talk), usability and accessibility guidelines.
Working seamlessly in Microsoft Office Suite.
Basic experience in website management (HTML, CMS), photography and videography (create, edit, publish).
Demonstrating a competency and commitment to diversity, equity, and inclusion practices.
Diversity Equity and Inclusion (DEI) Competencies: Incumbents to this position must possess and demonstrate the following competencies: Able to learn and understand the language and concepts of our DES DEI culture and commit to being a part of creating and maintaining a diverse, equitable, respectful and inclusive workplace.
Demonstrate a commitment to growth, learning and self-awareness when provided training and opportunities to participate in improving our work environment.
Participate and behave in a manner that creates trust and builds working relationships, promoting teamwork and collaboration in the work environment.
Demonstrate the understanding that all people are valued; contribute to an equitable, inclusive and respectful environment when working with members of the group, team, organization or community.
Commit to being an active participant in continually evaluating and improving strategies that promote equity and inclusion in our organization.
Desired Qualifications: Experience providing communication support in a human resources/human development-related field.
Accredited in Public Relations designation (APR).
Supplemental Information Please provide the following documents in order to be considered; failure to do so may result in you not being considered for the position: A letter of interest, describing how you meet the qualifications for this position as outlined in the job posting; A current resume, detailing experience, and education; and A current list of at least three (3) professional references with current contact information (attached or available to provide at the time of interview) Conditions of Employment: Background Check Notice: Prior to any new appointment into the Department of Enterprise Services, a background check including criminal record history will be conducted.
Information from the background check will not necessarily preclude employment, but will be considered in determining the applicant's suitability and competence to perform in the position.
Opportunity for All: The Department of Enterprise Services celebrates our differences and we are committed to a workplace that supports equal opportunity employment and inclusion regardless of race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity diversity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
We will also consider qualified applicants with criminal histories, consistent with applicable federal, state and local laws.
You are welcome to include the name and pronoun you would like to be referred to in your materials and we will honor this as you interact with our organization.
Contact Information: For questions about this recruitment or to request a reasonable accommodation in the application process, contact Jowi Deguzman via email at jobs@des.
wa.
gov.
Applicants who are deaf or hard of hearing may call through the Washington Relay Service by dialing 7-1-1 or 1-800-833-6388.
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